3.31.2006

Product Pickup

Who offers it?

CompUSA, Albertson's, Amazon (via Circuit City & Borders), Linens 'n Things, Circuit City, Best Buy, Wal-Mart (limited products), PartsAmerica, HP's Snapfish (via Walgreens), and Sears to name a few.

Oh yes, and your friendly neighborhood WWDB IBO affiliated with Quixtar.

Amazon in particular specifically set out to form product pickup agreements with Borders and Circuit City in order to offer the service, and HP did the same for their Snapfish agreement with Walgreens.

Who takes advantage of it?

According to Forrester Research, who considers the practice a trend for "Advanced multichannel retailers," those using the service are NOT Luddites:
"73% are technology optimists, and they spend 44% more online than the
average consumer . . . In-Store Pickup Users Are Savvy Online Buyers"


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2 Comments:

Blogger Drew said...

Do I still get charged shipping costs on these product pick-up orders? Because I don't get charged that at any of the stores you listed.

Can I come pick-up my order within an hour of submitting it online? Because I can at the stores you listed.

2:35:00 AM  
Blogger anonibo said...

Good questions.

Both depend on how it's run by whomever you're picking up from.

I personally don't charge my retail clients the 4% handling, I just let the retail margin absorb it.

As they grow, many IBOs still choose to stock commonly ordered items for availability, and are willing to make arrangements with downline/clients to pick something up on short notice.

Having something delivered before you run out via Ditto Delivery is much more ideal. Product pickup is a useful option, but it's obviously not going to be everything to everyone.

10:55:00 AM  

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